A guide to why clinical trial data needs to cover more of the patient journey

A guide to why clinical trial data needs to cover more of the patient journey.

Or - "What's an estimand and why is it important in my clinical trial?"

Randomization in clinical trials attempts to ensure all known and unknown differences are evenly distributed between groups so they are comparable, and variations in outcomes can be attributed to the intervention. In practice, several factors can impact the assessment and interpretation attributed to the intervention...